About Open Groves

Meet the team passionate about transforming your style journey

Our Story

Open Groves was founded in 2018 with a simple yet powerful mission: to help people discover and express their authentic selves through personal style.

We believe that great style isn't about following trends or wearing expensive labels—it's about understanding what works for your unique body, lifestyle, and personality, then expressing that with confidence.

Our team of experienced stylists brings diverse backgrounds in fashion, retail, psychology, and visual arts to create a holistic approach to personal styling. Whether you're navigating a career transition, recovering your style after a major life change, or simply wanting to feel more confident in your daily choices, we're here to guide you with expertise and compassion.

What sets us apart is our client-centered approach. We listen deeply, respect individual preferences, and create practical solutions that work in real life—not just on Instagram. Our success is measured by how confident you feel in your clothes, not by how many new items you purchase.

Open Groves studio

Our Values

Authenticity

We believe your style should reflect who you truly are, not who others expect you to be.

Inclusivity

We celebrate diversity in all forms and create style solutions for everyone, regardless of size, age, or background.

Sustainability

We promote mindful consumption through quality over quantity and help clients maximize their existing wardrobes.

Empowerment

We equip you with the knowledge and confidence to make style choices that serve your goals and lifestyle.

Meet Our Team

Emma Richardson

Founder & Lead Stylist

With over 15 years in the fashion industry, Emma founded Open Groves to help clients discover their authentic personal style. She specializes in transformative styling for major life transitions.

Sophie Chen

Color & Image Consultant

Sophie's background in fine arts gives her a unique perspective on color theory and personal presentation. She helps clients discover their most flattering palette and create visual harmony.

James Lawson

Wardrobe Specialist

James is our organization guru, transforming chaotic closets into functional, inspiring spaces. His background in minimalist design helps clients create streamlined wardrobes that simplify daily choices.

Olivia Martinez

Style Educator

With a background in education and fashion merchandising, Olivia excels at helping clients understand the "why" behind style principles. She leads our workshops and creates our educational content.

Daniel Kim

Event & Editorial Stylist

Daniel brings experience from the worlds of fashion editorials and celebrity styling. He specializes in creating memorable looks for special events and photoshoots that capture each client's unique essence.

Our Credentials

Open Groves's team brings a wealth of professional qualifications and industry experience:

  • Certified Image Consultants through the Association of Image Consultants International (AICI)
  • Fashion Institute of Technology and London College of Fashion graduates
  • Former fashion editors, retail buyers, and visual merchandisers
  • Regular contributors to fashion publications and style podcasts
  • Ongoing education in sustainable fashion practices and inclusive styling

We're proud to have been featured in Vogue, Elle, The Guardian, and numerous style blogs for our client-centered approach to personal styling.

Ready to Work With Us?

Book a consultation today and discover how our professional Open Groves can help you look and feel your best.

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